Market Research
Size markets, segment demand, and spot growth vectors. Translate TAM/SAM/SOM into pragmatic GTM choices.
What I Do
Conduct market sizing and opportunity analysis
Segment markets and identify growth vectors
Analyze market trends and competitive dynamics
Develop market entry and expansion strategies
Create market intelligence reports and dashboards
How I Work
1
Define market scope and research methodology
2
Gather data from primary and secondary sources
3
Apply TAM/SAM/SOM frameworks for market sizing
4
Segment markets using demographic and psychographic criteria
5
Synthesize insights into strategic recommendations
Deliverables
Market sizing reports (TAM/SAM/SOM)
Market segmentation analysis
Competitive landscape assessments
Market trend reports and forecasts
Strategic recommendations and action plans
Tools I Use
StatistaIBISWorldGartnerForresterExcelTableau
Featured Example
Enterprise Software Market Analysis
Conducted comprehensive market research for enterprise software segment, identifying $2.3B TAM opportunity and three high-growth sub-segments with 25%+ annual growth rates.
$2.3B TAM identified3 high-growth segments25%+ annual growth rate